Security World

Nokia 3310. Photo: Rtz / Wikimedia Commons , public domain. Photograph shown without content alteration. Nokia’s phone story is a transition from strength in mobile devices to difficulty competing through smartphone platforms and their wider ecosystems. The sale of its handset business did not mean that Nokia Corporation disappeared. The company, the former device operation and later Nokia-branded phones need to be distinguished. That distinction makes the history more revealing than a simple contest between an “indestructible” handset and a fragile smartphone. A product’s familiar strengths can remain valuable while the basis of competition changes around it. Separate the company, the business and the brand 1967: a merger formed Nokia Corporation. 2011: Nokia announced its Windows Phone strategy. 2014: the major Devices & Services sale to Microsoft completed. 2016: Nokia announced a phone-brand licensing arrangement with HMD. A history of reinvention before mobile phones Noki...